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The financial world has to rethink the way it caters to women: salt.com CEO

Shinjini Kumar, the firm's co-founder and CEO spoke to Raghu Mohan

Shinjini Kumar, co-founder and CEO, salt.com
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Shinjini Kumar, co-founder and CEO, salt.com

Raghu Mohan
Salt, a financial services start-up, seeks to expand the canvas and tailor financial services for women by adopting a community-based approach. It seeks to bring in a paradigm shift in the way women are catered to by financial vendors who have all along had a male-centric approach. Shinjini Kumar, the firm’s co-founder and CEO spoke to Raghu Mohan. Edited Excerpts:

Why do you think financial services industry has not been able to tailor offerings for women despite having so many of them in leadership roles?

There was a time when we saw many women leaders and hoped things would change.