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Volkswagen CEO says Apple can mount major challenge with auto push

Diess, 62, received a fresh vote of confidence from the VW supervisory board this month to make the sprawling industrial conglomerate more nimble

Topics
Volkswagen CEO | Apple  | electric car

Bloomberg 



Herbert Diess
CEO of Volkswagen Herbert Diess | Photo: Reuters

Volkswagen AG Chief Executive Officer Herbert Diess said cash-rich technology giants invading the auto industry pose a much bigger challenge for the German manufacturer than traditional rivals like Toyota Motor Corp.

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First Published: Thu, December 24 2020. 02:24 IST

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