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Airtel's Next-Gen store count hits century

IANS  |  New Delhi 

Telecom on Wednesday announced the launch of its 100th in the country with the opening of a store in Kolkata's Park Street area.

In a statement, Airtel said that it plans to roll out 10 Next-Gen stores across Kolkata and other cities across over the coming months.

"The Next-Gen Airtel stores have been conceptualized by the UK based 8 Inc. The stores are open and minimalistic by design and do away with all barriers between the customer and the brand, and use cutting-edge to make the customer experience highly interactive through the concept of 'Share, Create, Experience'," it said.

Next-Gen Airtel stores are part of "Project Next", Airtel's digital innovation programme aimed at transforming and simplifying customer experience across all of its services and touch points.



(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Wed, February 13 2019. 20:50 IST