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Airtel's Next-Gen store count hits century

IANS  |  New Delhi 

Telecom on Wednesday announced the launch of its 100th in the country with the opening of a store in Kolkata's Park Street area.

In a statement, Airtel said that it plans to roll out 10 Next-Gen stores across Kolkata and other cities across over the coming months.

"The Next-Gen Airtel stores have been conceptualized by the UK based 8 Inc. The stores are open and minimalistic by design and do away with all barriers between the customer and the brand, and use cutting-edge to make the customer experience highly interactive through the concept of 'Share, Create, Experience'," it said.

Next-Gen Airtel stores are part of "Project Next", Airtel's digital innovation programme aimed at transforming and simplifying customer experience across all of its services and touch points.

--IANS

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(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Wed, February 13 2019. 20:50 IST
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