Hitting a new milestone amid the hotly fought Lok Sabha elections, the Bharatiya Janata Party (BJP) now has over 11 million followers on Twitter - more than double the number its arch-rival Congress Party has on the social media platform.
The BJP (@BJP4India) joined the platform in October 2010. The Congress (@INCIndia) which joined Twitter in February 2013 has just about 5.14 million followers on the platform.
The news comes just a few days after a study found that Prime Minister Narendra Modi became the second most-followed politician in the world with a social media audience of 110,912,648 million on platforms including Facebook, Twitter and Instagram.
The most-followed politician globally is former US President Barack Obama, who has 182,710,777 followers on his Facebook, Instagram and Twitter accounts, said a study by online visibility management and content marketing SaaS platform SEMrush.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)