IPL sign Magicbricks.com as associate sponsor

Digital real estate company Magicbricks.com on Monday signed a deal with Indian Premier League (IPL) as their associate sponsor.

"IPL is one of the biggest sports festival and is every advertiser's delight. The association is an endeavour to reach out to maximum end users across the country using association with IPL this season," Magicbricks.com head of marketing Manisha Rana said.

The eighth edition of the IPL starts on Wednesday in Kolkata.