Irdai to bring in 'EASE' in delivering entire suite of insurance services

Regulator takes stock of industry's progress under the State Insurance Plan; five-year plan to be formulated to expand footprints of lead insurers in their respective states

The Insurance Regulatory and Development Authority of India (Irdai) is emphasising in bringing in “Enhanced Access and Service Excellence (EASE)” in delivery of insurance services in line with the banking industry.

At the third Bima Manthan session, Irdai said it wants to create an environment that makes it easy for the policyholder to approach the insurance company, be it for buying, servicing or receiving claims or lodging any complaint or grievance. Insurance companies, on their part, have to aim for excellence in their service delivery.

Prompt claim settlement and speedy redressal of grievances were one of the major topics of