Good, bad and ugly of incentives by financial firms an investor must know

In this year's economic survey, an entire chapter was devoted to the use of nudges to enhance the effectiveness of public policy. Whether you are aware of it or not, you, as investor and consumer, are being nudged in a variety of ways. Financial companies, the government, and retailers are constantly nudging to elicit the desired buying or investment behaviour from you. While many of these nudges are positive, some can also be negative. You need to be discerning enough to be able to protect your best interest.

What is nudging? Behavioural economics has shown humans often do not make the