 "Uttar Pradesh Chief Ministerr Yogi Adityanath. Photo: PTI")
Even as Yogi Adityanath government has allocated over Rs 36,000 crore towards fulfilling its top crop loan waiver scheme, the dispensation is gearing up for virtually ‘carpet bombing’ public places and media platforms for publicising the scheme.
The state information department has prepared a blueprint for extensive publicity to the flagship waiver scheme across Uttar Pradesh, especially hinterland, in the days to come.
The government would publicise its crop loan waiver messages through hoardings, posters and banners while making use of other mediums as well. It is aimed at serving dual purposes of not only propagating the scheme but also
