Business Standard

Cadbury Dairy Milk Silk Oreo launched

Image

Press Trust of India Mumbai
With an aim to expand its footprint further in the chocolate category, leading chocolate and confectionery maker Mondelez India has launched Cadbury Dairy Milk Silk Oreo in the premium category.

Click here to connect with us on WhatsApp

Mondelez India has a market share of over 65 per cent in the Rs 7,500 crore, with Cadbury Dairy Milk portfolio enjoying 41 per cent market share.

"The next few years will be exciting for us especially with India's chocolate market poised to be one of the fastest in the world. We see this as a huge opportunity to expand our chocolate footprint within the country," Mondelez India Director-Marketing (Chocolates) Prashant Peres said in a statement.

Disclaimer: No Business Standard Journalist was involved in creation of this content

Don't miss the most important news and views of the day. Get them on our Telegram channel

First Published: Jan 08 2017 | 1:42 PM IST

Explore News