Malaysian beverage brand, Cha Republic today launched it's first new line of signature hot beverages in the city.
The beverages which include exotic flavours such as Cham, White Coffee and Hazelnut, are priced at "affordable" rates that target a large market of coffee and tea lovers, a company official claimed here.
Initially, brought in on a small scale, flavours such as Mocha, Tiramisu and a few more, had earned a fan following in Chennai, Vanitha Ramasamy, one of the partners of Cha Food and Beverages, said.
Based on the response in Chennai, a wider range of products were launched in Tamil Nadu, the coffee capital, she said.
All the products were FSSAI approved and handpicked after having understood how well the customers had been catered over the past year, she added.
