Rihanna strips off to boost Barbados tourism industry

R&B star Rihanna has stripped off to promote tourism for her native country in a new advertisement drive.

The 25-year-old 'Diamonds' hitmaker will be seen resting her head on a rock as she enjoying a relaxing dip in the clear sea that surrounds the Caribbean island in a red bikini in the commercial, reported Sun online.

Rihanna had also lent her famous face and body to previous Barbados tourism campaigns, helping her home island thrive in the competitive holiday market.

Meanwhile, the singer, currently travelling the globe on her Diamonds World Tour, spent her day at the decadent home of legendary designer Coco Chanel in Paris.