<b>Vantage point:</b> Insights from cutting-edge research

Enterprises aren't satisfying employee demands for mobile apps

Only 12 per cent of a sample of 4,000 office workers were taking advantage of enterprise mobile apps in the workplace, reveals a new research report by full-service digital design and development studio ArcTouch Mobile & Connected Experiences. Also, of the 12 per cent of employees with access to enterprise mobile apps who do see productivity benefits, users are generally underwhelmed by their app experience. “There is a significant missed opportunity when it comes to enterprise mobile apps in today’s workplace,” said Adam Fingerman, co-founder, ArcTouch Mobile & Connected Experiences. According to the study, the discrepancy between enterprise mobile app