A well-known fitness enthusiast, Ronaldo set aside two Coca-Cola glass bottles which lay in front of him during a press conference ahead of Portugal’s opening Euro match against Hungary here on Monday. In a video that has since gone viral, the 36-year-old Juventus striker picked up a bottle of water instead saying “Agua!” in Portuguese, seemingly urging people to choose water over aerated drinks. According to media reports, the share price of Coca-Cola, one of the official sponsors of Euro 2020, slipped from $56.10 to $55.22 almost immediately after Ronaldo's gesture. The market valuation of Coca-Cola went from $242 billion to $238 billion, a fall of $4 billion.
Reacting to the incident, Coca-Cola in a statement said “everyone is entitled to their drink preferences” with different “tastes and needs”. Ronaldo has spoken about his uneasiness with carbonated drinks earlier as well.
In December last year, he had tweeted, “My son has potential, We'll see if he will become a great footballer.” “Sometimes he drinks Coke and eats crisps and it irritates me.”
 "Cristiano Ronaldo")
