March 29, 2019, Friday
For Coke, the ethnic drinks push is paired with a $1.7 billion foray into locally grown fruit juices
March 25, 2019, Monday
Earlier this month, Coca-Cola India had revamped the packaging of Maaza for which it had collaborated with UK-based design agency ...
March 11, 2019, Monday
We're set for an extended period of growth in India, says Quincey
February 10, 2019, Sunday
With this Coke joins a select list of labels such as Zandu, Fevicol, Murphy, Twitter and WhatsApp among others that have made the ...
January 31, 2019, Thursday
Also plans to leverage on popularity of sports in India
January 31, 2019, Thursday
The cola major is entering into the cricket space to be the worldwide non-alcoholic partner for the global cricketing body
January 30, 2019, Wednesday
The global deal will bring Coke back into the reckoning as far as cricket sponsorships go
January 28, 2019, Monday
With its first hyperlocal label Colour being launched in Tamil Nadu, the company hones its regional play
January 14, 2019, Monday
Consultancy firm Duff and Phelps had last week placed Kapoor sixteenth on its celebrity endorser list, with a brand value of $21 ...
December 19, 2018, Wednesday
Twenty-five years on, Coca-Cola is involved in a new search - that of a new identity to bolster its presence among consumers in ...
