Viveat Susan Pinto
Viveat Susan Pinto
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Today, public approval is central to business: Richard Edelman
Interview with President & CEO, Edelman
Good Knight trumps AllOut
It's been a close fight, but the Godrej Consumer brand has edged ahead of S C Johnson's product in recent months both in terms of volume and value
BS People: Kamal Oberoi
Merging advertising and hospitality
IPL on a turning track this year
Ad rates are certain to go down as there are question marks over how far the juggernaut can really go
Bisleri takes a shot at soda again
Second attempt in three years by Thums Up-creator Ramesh Chauhan to revive his soda business
FMCG firms post roboust Q3 numbers
Turnover, bottom line surge 20% momentum expected to continue
Tata Global, PepsiCo JV eyes entry into foods
Sources say NourishCo would launch fortified snacks and biscuits
On the Timex watchlist
The American brand wants to take on its one-time partner, Titan
Java Wallah: Starbucks begins its India adventure
The company can fall victim to the perils of pricey real estate and staff churn
Dunkin' says won't compete with Starbucks
Jubilant to position it as food brand rather than coffee player
Will the Adani makeover work?
It?s a mixed verdict: While some feel the image overhaul should have followed a re-engineering exercise within the group, others say it will be used as a pivot to mount a larger business rejig
Tea with BS: Harish Manwani
Talking shop
Mixed ad industry outlook for 2012
Single-digit growth likely for a second year