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Surprise winners steal the show at Goafest

Agencies like Linen Lintas, AutumnWinter, Early Man Films made it to the top 15 at the Creative Abbies. Even mid-sized agencies like Contract came to the forefront

Post acquisition, Groupe SEB to expand Maharaja Whiteline's footprint in India

In November 2014, Groupe SEB had bought the entire shareholding in Maharaja Whiteline

Goafest: JWT retains creative crown, sister agency Contract is runner-up

No Grand Prixs were given away on the final day of the awards

Media agencies: Focus on where brand works harder

Lowe absent, Linen Lintas wins Grand Prix in direct marketing

The agency bagged the only Grand Prix of the evening for Dabur Vatika's campaign

Mindshare leads, Lodestar UM bags most gold in Media Abbies

Madison and Maxus also big winners on the first awards night

Marketers admit to their digital fears

Brand gurus discuss way ahead for agency-client relationship, say integration in the face of growth in fragmentation is key

Ad world's carnival starts on firmer ground

Will have talent labs and pack some star power to hook the youth on

Licensing is the model for the future: Koos Dekker

Interview with Sr Director, Global Brand Licensing, Philips

Pay increases to be muted this year

Infotech will see a mixed appraisal season. Infosys said in March it would raise salaries by 6.5-9 per cent for its employees in India, effective Wednesday

Mondelez to 'Perk' up war with Nestle

The snacking giant ropes in a new brand endorser to create buzz as Nestle's wafer-chocolate brands, KitKat and Munch, grow

Kyoorius takes on Goafest

Rival 2-day adfest the start of a series of measures proposed to try and make the D&AD Awards bigger and, they say, better

India's ouster puts a dampener on ad enthusiasm for finals

Media planners say ad rates will continue to hover in the region of about Rs 20 lakh per 10 seconds, the rate during the semi-finals

The next phase will be the convergence of social media and e-commerce: Vincent Digonnet

Interview with Chief growth and transformation officer, Razorfish global network

Fox Sports Australia to air Ind-Oz semi in Hindi

The match, which takes place at the Sydney Cricket ground on Thursday will see Australia and India face-off in a fight to book a berth in the finals

Surrogate ad law being strengthened

Govt pushing amendments to Consumer Protection Act

Lite Bite Foods to increase focus on QSRs

Burgers and pizza retail are among the few areas the company is eyeing besides Indian street food

Cliff-hanger semi-final pushes ad-rates for Star India

Spot buys for the India semi-final will cost advertisers anywhere between Rs 18 to 20 lakh

50% more entries for Goafest this year

The first round of judging for the Creative Abbies has already begun this week in this city and it is expected it will continue for the next few days

Fight for measurement of TV viewership gets intense

Even as BARC readies rollout by end-April, TAM refuses to back down