JSW MG Windsor EV crosses 50,000 sales in under 400 days of launch

MG's Windsor EV has crossed 50,000 sales in just over 13 months, becoming India's fastest four-wheeler EV to reach the milestone and sharply lifting the company's electric vehicle market share

JSW MG Motor India said the MG Windsor has crossed the 50,000-unit sales mark in just over 13 months since its launch on September 11, 2024. This makes it the fastest four-wheeler EV in India to hit the milestone, the company claimed.

 

The model averaged five units in sales every hour, with strong traction across metro and non-metro markets.

 

The Windsor’s performance has sharply boosted MG’s EV market share.

 

Federation of Automobile Dealers Associations (Fada) data shows MG’s share rose from 16.6 per cent in September 2024 to 23.8 per cent in October 2024, 36.5 per cent in November 2024, and 41.3 per cent in December 2024.

 

 

In 2025, JSW MG’s share has ranged between 25 per cent and 38 per cent in the first 10 months, peaking at 37.6 per cent in January. Since launch, the model has maintained an estimated average wholesale market share of 24 per cent.

 

The company credited the momentum to rising demand for value-driven electric mobility. “When we launched the Windsor EV, our mission was simple yet ambitious: to offer a mobility solution that is practical, stylish, and value-driven — while accelerating the adoption of electric vehicles in India,” said Anurag Mehrotra, managing director, JSW MG Motor India. He said the 50,000-sales milestone reflects growing acceptance of EVs and the company’s focus on new-energy products.

 

The Windsor is priced between ₹13.99 lakh (ex-showroom) for the base variant and ₹18.39 lakh for the Essence Pro. It is manufactured at the company’s Halol plant in Gujarat, which has a capacity of over 100,000 units a year.

JSW MG Motor India, a joint venture between SAIC Motor and JSW Group, plans to expand its EV portfolio and increase localisation as part of its long-term India strategy.