Honasa Consumer forays into personal wash category with launch of moisturizing lotion soaps

Honasa Consumer (Mamaearth) announced its entry into the personal wash category. The brand's expansion into this segment marks a significant milestone in its mission to provide safe, effective, and toxin-free goodness for consumers across the country.
Mamaearth Moisturizing Lotion Soaps are Grade 1 soaps with Made-Safe certification in a non-drying formula.
Available in 4 variants Ubtan, Vitamin C, Multani Mitti and Neem, the personal wash category includes a variety of soaps tailored to different skin types and preferences.
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First Published: Mar 11 2024 | 1:57 PM IST
