Properties like KBC, Indian Idol and Big Boss may not bring in the large numbers, next wave only around March-April, when the 2021 edition of IPL kicks in
Experts see uptick in ad revenue after dull first half
The Sun TV channel has seen its gross rating points (GRPs) rise to 1,600 in the Pongal festival in January, from less than 1,000 in June 2019
Madison Media says digital ads will contribute 62% to domestic ad growth in 2020, up from 56% in 2019
Ad revenues to go up in 2016-17. Automobiles and e-commerce to be big contributors, telecom too, with 4G being the game changer: Report