BS Marketing Initiative

J & C Language School Responds to India's Growing Demand for Foreign Language Skills

New Delhi [India], April 15: With an increasing number of Indian students and professionals exploring global education and career opportunities, the demand for foreign language skills such as French, Spanish, and German has witnessed significant growth in recent years. This shift reflects a broader trend of global mobility, where language proficiency is becoming a key differentiator in academic and professional success.

Under SACC's Saksham Accelerator Demo Day ₹15 Lakh awarded to Assistive Technology Startups

Chandigarh [India], April 15: With over 200 applications received from across India, Saksham 2.0 by Start-up Accelerator Chamber of Commerce (SACC) has emerged as a focused initiative to support start-ups building in the assistive technology space.

48% of Indian Customers Cite Lack of Empathy in CX, But Only 19% of Leaders Address It with AI - Reports ServiceNow

Mumbai (Maharashtra) [India], April 15: India's business leaders are backing AI with boardroom conviction, but their customers are not feeling it yet. That is the central finding of ServiceNow's Customer Experience Report 2026, The CX Shift, which captures perspectives from customers, service representatives, and leaders across India. Business leaders are increasingly prioritizing AI in customer experience, yet a striking gap has emerged between where organisations are investing and what customers actually need -- presenting both a challenge and a defining opportunity for 2026.

Hexaware Brings Back Chennai's Favorite Half Marathon

Chennai (Tamil Nadu) [India], April 15: Chennai's largest half marathon, the Hexaware Dream Runners Half Marathon (DRHM), is back on July 19, 2026. Hexaware Technologies (NSE: HEXT), a global provider of IT solutions and services, continues as the title sponsor for the seventh consecutive year, reinforcing its commitment to promoting a healthier lifestyle and giving back to the community.

GM Modular Launches Smart Living Studio in Lucknow, Strengthens North India Presence

New Delhi [India], April 15: GM Modular, a leading name in electrical solutions and home automation, has launched its GM Smart Living Studio in Lucknow, marking a significant milestone in the brand's expansion across North India.

Paranjape Schemes' Athashri turns 25, marking a journey of resilience and its role in shaping India's senior living narrative

Pune (Maharashtra) [India], April 15: Paranjape Schemes (Construction) Pvt. Ltd., a legacy developer known for pioneering new-age residential formats, marks 25 years of Athashri, its senior living initiative that has played a defining role in shaping how ageing is perceived in India. At a time when organised senior living was still met with hesitation, Athashri introduced a new way of thinking one that placed dignity, independence, and community at the center of everyday living, gradually contributing to a broader shift in the country's senior living narrative.

Wellington College International Pune Awarded IGBC Platinum Rating for Green Schools

Pune (Maharashtra) [India], April 15: Wellington College International Pune has been awarded the prestigiousIGBC Platinum Rating under the New Schools Category, recognising the school's commitment to sustainability, wellbeing, and responsible education. This certification places the school among a select group of institutions meeting the highest standards of green design and environmental stewardship.

Prateek Singh Joins Pocketful as CEO to Lead Next Phase of Growth

New Delhi [India], April 15: Pocketful, the fast-growing discount brokerage backed by the 30-year legacy of the Pace Group, has appointed Prateek Singh as its new Chief Executive Officer, marking a significant step in the company's growth journey. The brand introduced this strategic leadership change to achieve its growth objectives while establishing itself as a major player in the changing investment market of India.

Forever Fuzed launches luxury wedding planning services in India for NRI and globally based couples

New Delhi [India], April 15: Forever Fuzed, a boutique luxury wedding planning company founded by Surbhi Singh, has announced the launch of its India-focused wedding planning services for NRI and globally based couples looking to celebrate their weddings across India.

TiECon Mysuru 2026 Set to Put Mysuru on India's Startup & Industry Map

Mysuru (Karnataka) [India], April 15: Mysuru is preparing to host one of its most ambitious entrepreneurship and innovation gatherings as TiE Mysuru presents TiECon Mysuru 2026, scheduled from April 17-19 at JCAC. With over 700 delegates expected from across the country, the conference is being hailed as a defining moment in Mysuru's journey toward becoming a serious hub for startups and industry innovation.