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Amazon claims top spot in fashion battle ahead of 3-day mega sale

The company has also come up with the concept of 'fashion kiosks' at 10 corporate parks in 3 cities

Amazon on fashion offensive
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Amazon

Karan Choudhury New Delhi

Amazon Fashion intends to prove it is the biggest online fashion portal in the country -- ahead of Flipkart, Myntra and Jabong combined.

In a first, the fashion arm of online e-commerce major Amazon India plans to go offline to promote its 'end of season fashion sale', which it claims is the biggest yet.

Amazon Fashion has got into a number of tie-ups with major chains -- including Cafe Coffee Day and Social Cafe -- to promote a 'wardrobe refresh sale' from Friday till Sunday. The company has also come up with the concept of 'fashion kiosks' at 10 corporate parks in