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Amazon Retail India enters Gujarat, to source directly from farmers

The e-commerce major said the aim is to empower the farmers of Gujarat and offer high-quality fruits and vegetables to its customers

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Amazon Retail is working with thousands of farmers as it is scaling up its infrastructure and supply-chain network across the country.

Peerzada Abrar Bengaluru
Amazon Retail India on Tuesday said it has entered Gujarat to source directly from farmers and launched a collection centre in Prantij, a town in Sabarkantha district.

The e-commerce major said the aim is to empower the farmers of Gujarat and offer high-quality fruits and vegetables to its customers.

The firm said that this collection centre will pave the way for fast payments, fair and transparent pricing as well as guidance on farming.

Rajesh Prasad, category leader, Amazon Retail India, said the centre will meet the demands of neighbouring Delhi-NCR, Mumbai and Pune.

“Gujarat has progressive farmers and our mission

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First Published: Jun 21 2022 | 9:13 PM IST

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