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B2B startup Udaan sees demand for electronic products rising in lockdowns

400 sellers clocked sales worth Rs 1 crore each on website for gadgets last year, says company

udaan, b2b retail, firms, startups
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Demand surged for electronic products after lockdowns to contain the coronavirus

Peerzada Abrar Bengaluru
Udaan, the business-to-business (B2B) e-commerce startup, said on Monday it helped more than 400 electronics goods sellers get sales worth Rs 1 crore each in 2020, crediting its growth to demand by people working at home during the coronavirus pandemic.

Udaan got more than 1.13 lakh new users in its electronics category in 2020 and shipped some 160 million products to 12,000 pin codes.

“As people started working from home, the demand for electronic products from professionals and families increased to facilitate their daily work, education of kids as well as for family entertainment,” said Hrishikesh Thite, head for electronics