The country’s largest beverage maker, Coca-Cola India, will soon launch two carbonated flavoured-water drinks under the Kinley brand in a bid to take on local rivals.
The move is significant because the company, according to sources, has for long been looking at ways and means to counter the growing influence of local brands.
The new range of the flavoured-water drinks will be the third line of products in the Kinley portfolio — after its bottled water and soda variants. The flavours include lemon and orange, which will be priced at Rs 15 each for a 250-ml PET bottle. The products would be
