Flipkart starts month-long plan for CEO, execs to meet small-town customers

India's largest e-commerce marketplace Flipkart is turning to customers from smaller towns to help figure out how to grow its business beyond large metros. The company has kicked off a month-long programme where top executives will meet with customers to collect feedback on ideas to "help drive the next phase of growth".

Claiming to have crossed the 100 million customer mark last year, Flipkart believes that its next 100 million customers will come from smaller towns. As part of its 10th anniversary celebrations, Flipkart employees, including CEO Kalyan Krishnamurthy, will visit customer homes across India, especially those from tier II,