Former Star India CEO Uday Shankar, James Murdoch team up for new venture

Entity to focus on digital media, say industry sources

James Murdoch, son of media mogul Rupert Murdoch, and Uday Shankar, the former chairman and chief executive officer (CEO) of Star India and president of Walt Disney Asia Pacific, on Thursday announced a new venture.

The venture, they said, would focus on technology and media opportunities in emerging markets. Ind­ustry sources said the focus would be on digital media, with India being the big driver. 

Murdoch is the CEO of Lupa Systems, a private holding company, launched after the acquisition of 21st Century Fox by Walt Disney, in 2019. The venture between Shankar and Murdoch will be part of Lupa