 "freshdesk, freshcaller")
Software as a Service (SaaS) based customer engagement company Freshdesk has rebranded the entity under the name Freshworks, in order to convey its multi-product strategy to the market and the customers.
The company has four products under its portfolio - the multichannel customer support helpdesk Freshdesk, a cloud-based service desk and IT Service Management solution Freshservice, a full-featured CRM solution Freshsales and the latest, a fully functional call centre on the cloud Freshcaller. Almost 75 per cent of its business comes from Freshdesk at present.
"We have been toying with the idea of having an umbrella brand for some time
