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Gandhinagar Hotels ties up with ITC's Fortune brand

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Press Trust of India New Delhi

Gandhinagar Hotels today said it has entered into a tie-up with ITC's Fortune chain of hotels for assistance in marketing and operations.

In a filing to the Bombay Stock Exchange Gandhinagar Hotels said ITC's Fortune will assist it in marketing and operations in order to improve the occupancy levels.

"This is a landmark step by the company, which will give boost up to the business," it added.

Fortune is a subsidiary of ITC and has more than 115 hotels operating under it.

Besides, Gandhinagar Hotels said it is foraying into the international market and is planning to set up two-three hotels in the US.

 

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First Published: Aug 17 2010 | 9:04 PM IST

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