Holidify, a Delhi-based holiday discovery platform, has raised $100,000 (around Rs 65 lakh) in an angel round of funding led by the promoter family of publicly-listed specialty chemicals company Aarti Group. The startup proposes to deploy the funds to strengthen its technology and expand to more holiday options.
The promoter family of Aarti Group has earlier invested in education startup Plancess, Bewakoof.com and Humming Whale, creator of Gladius Technology Cricket Bats. The funding round also saw the participation from Naman Sarawagi, founder of Findyogi, and Himanshu Sarawagi.
Founded in 2014 by IIT-Bombay alumni Kovid Kapoor and Rohit Shroff, Holidify helps users plan their trips with essential information on the question where to go for their next holiday.
Holidify’s app, which was launched on Play Store in June 2015, has so far seen over 10,000 downloads, while its online portal website www.holidify.com receives around 500,000 monthly visitors, a 10-fold growth over last year.
Serving over 800 holiday ideas currently, the platform has built a smart recommendation engine to show relevant results based on users’ location and preferences. Users get essential information like top things to do, places to visit, how to reach, restaurants and local cuisine etc to plan their trip.
Holidify is also in talks with a few venture capital firms to raise a bigger round soon which will help it expand operations and offer customised packages to its users, the company said in