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iPhone, X launch today: Apple to gain from China's shift to costly phones

Apple saw its market share in China decline for the first time in 2016, reports Tech In Asia

Apple iPhone 8 and iPhone 7S
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Apple iPhone 8 and iPhone 7S Photo: Benjamin Geskin (@VenyaGeskin1)

Eva Xiao | Tech In Asia
Encased in a glass pedestal, Huawei’s Mate 9 Porsche Design was the most expensive phone I’d ever seen. It sat next to a gleaming, black Porsche (the car) at Huawei’s launch event last November with a price tag of over US$1,500.

China’s smartphone market today is a much different beast than it was five years ago. A Porsche-inspired smartphone may not be for everyone, but it shows what lengths companies need to go to dazzle increasingly sophisticated Chinese consumers. Domestic brands that were once known as cheap copycats of Apple have also expanded to pricier flagships. Xiaomi, for instance, rolled