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LG signs up GreenDust to manage its Reverse Logistics

Proper reverse logistics management can create immediate, quantifiable, measurable results that can act as a catalyst for growth

Mahesh Kulkarni Bangalore
LG Electronics has signed up with Reverse Logistics company, GreenDust, a venture of Reverse Logistics Co. Pvt. Ltd to manage its end-to-end reverse logistics process.

“We all know that the strength of any supply chain is the strength of its weakest link and more and more companies in India are now realising that reverse logistics is that weak link. We are very happy that progressive and nimble companies like LG are moving proactively to realise substantial value from strategically managing reverse logistics”, said Hitendra Chaturvedi, Founder and CEO of GreenDust.

Proper reverse logistics management can create immediate, quantifiable, and measurable results that can act as a catalyst for growth.

These results include creating predictable cash flow, reducing returns management costs, increasing sales margins, generating higher asset recovery rates from timely disposition, avoiding channel conflict, reducing leakage, getting business intelligence on trends in returns and product faults, the company said in a statement.

GreenDust offers genuine, branded products at highly discounted prices backed by its warranty and after sales service. These items go through rigorous 50 point Quality inspection process and only then get GreenDust seal of approval, the company added. 

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First Published: Feb 25 2013 | 2:55 PM IST

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