NYSE-listed StarTek eyes digital deals with CSS Corp

With 26 per cent stake in Chennai headquartered CSS Corp, Rajiv Ahuja, President of NYSE listed StarTek, is all set to accelerate the firm's digital play strategy. Earlier this month StarTek announced acquiring stake in CSS Corp for $30 million.

Though both the companies will work at an arm's length, StarTek will leverage CSS and collaborate on three things; to create a go-to-market strategy to leverage CSS platform-based technology support services to StarTek’s existing customers and develop new customer opportunities for these services. Two, enhance complementary value creation by creating new service offerings by leveraging StarTek’s service delivery capabilities under