Online marketplace OLX.in, has launched learn in a global environment by launching 'Best Sellers Program' across colleges in India.
OLX.in plans to recruit campus ambassadors across 500 plus colleges in India over a period of three years.
The campaign aims at targeting 40 million students in India between the age group 19-24 years who, even with the best of degrees, find it challenging to give a head start to their career.
With this programme, OLX will provide a platform for the youth to have an internship with a global brand on their resume.
To begin with, OLX.in will target graduate, management and engineering colleges across Delhi, Mumbai and Bangalore to shortlist a pool of interested candidates. The shortlisted ambassadors would then be formally inducted in the program and given a brief about the tasks at hand along with the immense learning in the months to come.
The initiative would engage directly with a large student community on campus by conducting a host of activities are executed by the OLX college ambassador over a period of 5 months.
These activities would test the ambassadors on skills like planning, motivation and leadership while simultaneously acknowledging their potential by giving them an opportunity to become a Best Seller’.
The culmination will zero in on one best performer who will finally intern globally at one of the international OLX offices.
These ambassadors will drive the Best Sellers Program in their respective colleges and they will be guided by mentors to organize myriad on-ground activities on which they would be evaluated.
Amarjit Batra, CEO, OLX.in said, "We plan to appoint 75 ambassadors in the 1st year and induct, train, engage and encourage them to be the Best Sellers of their college. We envision making it really big in the forthcoming years. Students can look forward to further developments in the Best Sellers Platform which will extend great opportunities for them."
