Paytm Mall takes the fight offline, plans to invest $30 mn in 2018

The devices would help shopkeepers sell offline as well as online. The company is planning to make the service subscription-based

Taking the offline route to take on e-commerce biggies such as Flipkart and Amazon, Paytm Mall, which completed a year in April, is planning to invest $30 million over the year. It will develop and roll-out connected Point of Sale (PoS) solutions across 100,000 retail stores. 
 

The PoS is a software-based system, which can be used on any smartphone or tablet. Shopkeepers can also take a PoS machine that Paytm Mall would provide for rent.

The idea is to bring smaller shopkeepers and sellers online, providing them an inventory management, billing and assistance system. “We have kept aside $30 million for