You are here: Home » Companies » Financial X-Ray
Royal Enfield sales increase 10% in February at 69,659 units
Business Standard

Reduced debt, better business outlook spark rally in Aditya Birla Fashion

Shares of the company were up for 8th straight day, its longest winning streak in nearly six years

Aditya Birla Fashion and Retail | Retail sector | fashion brand

Yash Upadhyaya  |  Mumbai 

ABFRL has also extended its presence in the fast-growing ethnic wear category through its recent investments in designer labels

Shares of apparel retailing major, (ABFRL) advanced more than 5 per cent on Monday, extending its run of gains for an 8th straight day – most since April 2015 – as the street rejoices the reducing debt burden and improving business outlook for the company.



What you get on Business Standard Premium?

  • icon Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • icon Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • icon Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
  • icon Pick your 5 favourite companies, get a daily email with all news updates on them.
  • icon 26 years of website archives.
  • icon Preferential invites to Business Standard events.


Dear Reader,

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.

We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Mon, March 01 2021. 20:04 IST