Thrasio model businesses not suitable to India: GlobalBees CEO

In the next three years, the roll-up company is looking to be an umbrella organisation of 100 brands with revenues touching one billion dollars

GlobalBees is a roll-up business and not modelled on Thrasio, the company’s CEO Nitin Agarwal said. The house of brands approach of the start-up is not different from the likes of HUL, Arvind Fashion, Godrej or P&G, apart from the value-addition and types of brands being rolled-up in the business, he told Business Standard.

In the next three years, the company is looking to be an umbrella organisation of 100 brands with revenues touching one billion dollars. One of the focusses for the company is to make for the international markets from India -- and its constituent brands are already