TVS Motor Company today announced their new distribution partnership with Public Motors; part of the reputed Ghaf Investments LLC, in the United Arab Emirates.
As a part of this association, a 2,000 sq ft marquee showroom was inaugurated, along Sheikh Zayed Road in Dubai. Apart from hosting a wide range of two-wheelers, the showroom will provide spare parts and feature a service facility.
TVS Motor will introduce diverse product offerings that will cater to both the personal commuting and the delivery segments in the United Arab Emirates.
R Dilip, Executive Vice President-International Business, TVS Motor Company, said, “They (Public Motors and Ghaf Investments) have rich experience in the region and are synonymous with Trust. This association is a strategic step towards expanding TVS Motor Company’s market presence, driving innovation through best-in-class products and setting a customer experience benchmark. The marquee showroom demonstrates our continued commitment to the UAE and will offer a wide range of products across segments to delight our customers.”
TVS Motor Company will launch the new 2021 TVS Apache RR 310 in the racing enthusiasts' super-premium segment. The premium segment will be addressed by the TVS Apache RTR range spanning across TVS Apache RTR 200 4V, TVS Apache RTR 160 4V and TVS Apache RTR 180.
The Company will also introduce their two popular global scooter models in the UAE, including the smart scooter, TVS NTORQ 125 (disc) and the body balance technology-enabled TVS WEGO.
The commuter segment will be addressed by TVS Motor Company’s flagship global products TVS HLX 150, HLX 100 and HLX 125. The TVS HLX series is 1 million strong across the globe and rapidly growing in multiple geographies.
Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.
As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.
Support quality journalism and subscribe to Business Standard.