India’s third largest IT services company Wipro has acquired US-based design and business consultancy firm Cooper, which counts Google and Starbucks as clients, as it looks to strengthen its digital offerings to clients globally.
Cooper, which Wipro is buying for $ 8.5 million (Rs 56 crore), will be integrated with Designit, the digital arm of the Indian firm as CEO Abidali Neemuchwala deepens the company’s expertise in digital offerings and focus on earning higher revenue.
Cooper’s founders -Sue Cooper and Alan Cooper will join Wipro to push the company’s aggressive digital strategy. Alan Cooper is considered the ‘Father of Visual

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