Zomato will also showcase the information of multiple brands linked to a kitchen on the restaurant’s page on Zomato to boost transparency
Food aggregator Zomato is now going to manually check the physical location of any cloud kitchen running more than 10 brands out of a single location. Approved restaurant partners that “provide a great experience” will be added to a whitelist.
The crackdown comes after a blog post uncovered a Bengaluru cloud kitchen running some 200 different brands.
“Over the past few weeks, we have been engaging with the National Restaurant Association of India (NRAI) and the other restaurant partners to formulate the right approach to curb these practices,” said Zomato co-founder Mohit Gupta in a blogpost.
First Published: Sep 23 2022 | 8:40 PM IST