The Supreme Court on Friday sought a detailed response from the Board of Control for Cricket in India (BCCI) over a plea seeking e-auction of media rights for the Indian Premier League (IPL) matches.
The auction process for IPL media rights is slated to be held from August 17 and the rights would operate for a period of five years.
On July 11, Bhartiya Janata Party (BJP) leader Subramanian Swamy moved to the apex court, seeking e-auction of media rights for the matches of the lucrative T20 league.
In 2008, the Singapore-based World Sports Group bagged the IPL television rights for a 10-year period with a USD 918 million bid.
It simultaneously signed a deal with Multi Screen Media Pvt. Ltd. (MSM) that Sony would be the official broadcaster. The contract was recast before IPL 2009, with MSM agreeing to pay USD1.63 billion for nine years.
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