What India takes offence to: Advertising standards council finds out

"These complaints are just one of the manifestations of the various conversations happening in India," says ASCI General Secretary Manisha Kapoor

An advertisement showing two women talking about Cars24’s promise that you can test drive the car and return it with full refund in seven days if it doesn’t work for you has upset a section of men. In the ad, the women say there should be such a policy for husbands, too.

“Will same return policy be taken so laughingly as this one if we reverse the #gender? (sic)" asks a complainant to the Advertising Standards Council of India (ASCI).

Another complaint, this time against a FreshToHome ad, reads: “Suggest to ban gory and repulsive photos of animal parts in