ads
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February 24, 2021, Wednesday
Airtel enters ad tech industry with Airtel Ads; says will not spam
This will enable brands to pitch consent-based and privacy-safe campaigns to over 320 million of its customers, the firm said
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January 01, 2021, Friday
CCPA issues notices to companies for misleading advertisements
CCPA has issued show cause notices to various companies for misleading and misguiding advertisements during the Covid-19 pandemic
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December 17, 2020, Thursday
Apple wants to make iPhone user tracking harder and Facebook is upset
Facebook previously told investors that Apple's changes, scheduled to go live early next year, will lead to significant headwinds ...
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September 16, 2020, Wednesday
Google grilled on ad business, misuse of dominance by US Senate panel
Google faced a bipartisan buzzsaw of tough questions about its ad business in a hearing on Tuesday, with a particular focus on ...
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April 21, 2020, Tuesday
Media's problem of plenty
More people than ever are watching TV and OTT channels but nobody wants to reach them
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December 27, 2017, Wednesday
Understanding the ads
Further in the Indian context, displaying a man cooking with the woman watching may not go down well with the traditional
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January 29, 2017, Sunday
Detergent ads make the gender leap
Nirma Advance's campaign is the latest in recent years where brands are speaking to men
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December 21, 2016, Wednesday
Celebrities must ensure claims in ads not misleading: ASCI
However, ASCI did not include business leaders, religious leaders, politicians, government functionaries, bureaucrats
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March 18, 2016, Friday
ASCI attends 1,000 complaints against misleading ads
Majority of these complaints came from individual consumers