On Tuesday, Škoda Auto will launch three new models, but the show will not happen in a five-star hotel. It will be livestreamed with the company’s brass in Prague in attendance — a first for Volkswagen India Group.
New models in the middle of a Covid-19 recession?
“Given the right products, we believe that enhancements to people’s lifestyle will overcome current negative sentiments,” said brand director Zac Hollis.
It’s back to business, but with a new twist. Volkswagen Group, of which Škoda is a part, has garnered over 300 bookings across its companies in May already (from zero in April), and

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