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Both Apple and Rahul talk cool stuff but badly need strategy to win India

Tim Cook is pretty much stuck with brand vanity and a couple of frills that won't really touch the more budget-conscious millions

Rahul Gandhi, Tim Cook
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Rahul Gandhi and Tim Cook

Madhavan Narayanan
On Tuesday Apple CEO Tim Cook unveiled the new iPhone X, while on Monday Rahul Gandhi, the leader-in-waiting of the Indian National Congress was making a candid speech on the ups and downs of his political party in India. This writer has connected the two events and explained the lessons for both Cook and Rahul if they want to win India over. 

Two seemingly unconnected events in California made headlines on Tuesday, but on closer look, there is a connecting thread. At Cupertino in the Silicon Valley, Apple Inc’s CEO Tim Cook unveiled the tenth-anniversary version of the