 "Photo: Reuters")
Apple is yet to make a dent in India’s massive mid-range smartphone market even as it bets on the country to drive growth and counter a fall in sales of its flagship iPhone in the US and China.
The company’s first locally assembled device, the iPhone SE, has not performed as expected. Apple sells around 30,000 units of the iPhone SE in India on a monthly basis, utilising less than half the capacity of its contract manufacturer, Wistron. The unit is located in Bengaluru.
“The iPhone SE, since it began being manufactured locally, is contributing around 25 per cent of
