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More growth pain ahead as Indians tighten purse strings amid slowdown

The RBI has lowered interest rates to a nine-year low, but that impact is yet to be felt due to tardy monetary policy transmission and subdued demand for loans

Consumer goods, FMCG, ITC, HUL
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Pradipta Mukherjee and P R Sanjai | Bloomberg
Indians are cutting back on spending from hair oils to motorcycles in a fresh sign that the slowdown in Asia’s third-largest economy is becoming more entrenched.

That is likely to add pressure on policymakers to ease both fiscal and monetary policy in the coming months at a time when Finance Minister Nirmala Sitharaman tours the country to meet various stakeholders and lobby groups. The Reserve Bank of India has lowered interest rates to a nine-year low, but that impact is yet to be felt due to tardy monetary policy transmission and subdued demand for loans.

On Friday, Hero MotoCorp Ltd., the country’s