West Bengal tops in Facebook political ad spend among poll-bound states

Besides West Bengal, Assembly elections will be held in three other states Assam, Kerala and Tamil Nadu and in the Union Territory of Puducherry

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In ad spend under this category, West Bengal is followed by Tamil Nadu (Rs 3.3 crore), Assam (Rs 61.77 lakh), Kerala (Rs 38.86 lakh) and Puducherry (Rs 3.34 lakh) during the period, as per the data

Press Trust of India

2 min read Last Updated : Mar 26 2021 | 12:38 AM IST

Among the four states and one Union Territory that are going to polls from March 27, West Bengal emerged as the topper in spending for political advertisements on Facebook this year, according to data available with the social media platform.

Besides West Bengal, Assembly elections will be held in three other states Assam, Kerala and Tamil Nadu and in the Union Territory of Puducherry.

The Facebook ad spend of the Trinamool Congress which seeks to return to power in West Bengal for the third consecutive term, exceeds that of the BJP, the main rival of the Mamata Banerjee-led party, in 90 days

Topics : West Bengal Assembly polls Assembly elections advertising All India Trinamool Congress Bharatiya Janata Party Congress Left in India Communist Party of India (Marxist) Assam assembly polls Kerala Assembly elections Tamil Nadu elections Puducherry Assembly Polls