How inflation played spoilsport in box office record of 'Avengers: Endgame'

'Gone with the Wind' is the worldwide box office leader with $3.4 billion to $3.8 billion in global sales while 'Endgame' falls to fifth spot with almost $1 billion in ticket sales

Marvel’s gambit to propel “Avengers: Endgame” to become the top-grossing movie of all time finally paid off.

The studio re-released the final film in its “Avengers” series earlier this month with extra footage and a post-credit tribute in an effort to pass James Cameron’s 2009 film “Avatar” as the world box office record holder.

As of July 21, “Avengers: Endgame” had collected US$2.79 billion in worldwide ticket sales, edging out “Avatar” by around $500,000.

Marketing and bombast aside, however, the reality is “Endgame”