JetSynthesys becomes Warner Music's India partner under strategic deal

Tie-up embraces music label licensing and acquisition, artist and event management, original content creation, short videos and films, along with mobile gaming and esports

US-headquartered multinational entertainment and record label conglomerate Warner Music Group (WMG) and new age digital entertainment and technology company JetSynthesys have come together to announce an exclusive strategic partnership.

With this association, JetSynthesys becomes WMG’s official India partner for all things related to music label licensing and acquisition, artist management, event management, original content creation across music, short videos and films, along with mobile gaming and esports.

Perez-Soto Alfonso Javier, President Emerging Markets, Warner Music Group said, “India is one of the strongest emerging markets globally when it comes to entertainment, across formats and verticals. Valued at around Rs 15