You are here: Home » News-IANS » Environment-Wildlife
Business Standard

Awareness campaign to promote use of cycles launched

IANS  |  New Delhi 

An awareness campaign to promote the use of bicycles among city dwellers was launched here on Sunday.

The initiative - See Your Lung campaign - will involve volunteers pedalling across Delhi on bicycles and sharing information with the people about the damage caused to human health due to vehicular pollution.

"This is a must as the people do not know how they are risking their and others' lives by using motor vehicles, especially when a cycle can do the work. The idea is to connect people with the government's initiatives to bring down the toxic pollution levels in Delhi and make them understand the importance of clean and fresh air for health and fitness," said Vijay Kannan, founder of the campaign.

Kannan is the founder of Clean Air India Movement (CLAIM), launched during the first phase of the even-odd scheme in January.

Under the initiative, free car pool service was offered in the national capital to help around 10,000 people reach their destinations.

Dear Reader,

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Sun, April 17 2016. 22:02 IST